Internet Marketing Archives - Page 3 of 8

Twitter Redesign: A Picture Is Now Worth 140 Characters

Last week, Twitter rolled out its newest look across the web and new mobile apps — one that’s consistent across all platforms and allows users to add a header photo to their profile.

CEO Dick Costolo told the Today show that the revamping of its mobile apps and website is in response to Twitter users who wanted a better way to express themselves. “What we’ve heard over and over again from our users is they want to bring more of their personality to their profile pages” he said.

The Twitter redesign allows users to get to know people better through their pictures. Photo streams now appear below your most recent

Tags: Twitter|

Pitfalls of Cheap SEO & Social Media Labor

Just wanted to share a blog post that appeared last week on Search Engine Land that talks about the dangers of cheap Search Engine Optimization (SEO) and Social Media Expertise.

This is something that several of our customers have already pointed out before they came to us: they experienced search engine penalties, loss in rank and being blacklisted and ultimately, loss in revenue due to reduced quality traffic.

We unashamedly agree that cheap SEO can (and will) lead to problems and this is not something to be taken lightly – when it comes SEO, you really do get what you pay for.

Tags: Cheap SEO, Low Cost SEO|

Effects of Typos & Spelling Mistakes: How Poorly Written Content Affects Your Website

Typos & Spelling Mistakes – How Poorly Written Content affects your Website

At its core, the Internet relies significantly on the written word and that is something that we should never forget. There is a tremendous amount of content posted on the Internet. Of this, the bulk is written content; and the remainder is comprised of videos and pictures and other types of material.

When people want to learn something or find a product, a service, entertainment, news or almost anything on the Internet, they will search for what they are looking for by using search engines such as Google, Bing, Yahoo! and others. Now, written content is one of the primary ways in which search engines categorize websites. If your website has typographical errors and bad

Tags: Grammatical Errors, Poor Content, Spelling Mistakes, Typos|

How can Pinterest Help your Business?

How can Pinterest help your Business? The concept behind Pinterest is actually very simple and that is what makes it powerful!

Pinterest is an effective social media marketing channel if utilized properly. As with many of the good ideas on the Internet, Pinterest is based on a simple form of communication that most people are already familiar with. When you sign up for a Pinterest account, you will establish your own “digital” pin board. This is just like the cork board you have by the phone or the board that you put on your refrigerator. Just like with a physical pin board, when you want to share an

Tags: Pinterest|

Can a Website be Over-Optimized?

Before we jump into the main topic, let us take a moment to refresh our memory. Website optimization for search engines (SEO) is an ongoing process whereby a series of activities take place over time to improve a website’s search engine rank.

Some (not all) of the activities included in website optimization include:

-building inbound links to internal pages
-creating outbound links to external pages
-creating content that has a minimum keyword density
-utilizing meta tags to get your website seen and
-putting the same content over various web pages to create a network of revenue-generating websites.

LCT Training is inalienable for those who want to serve their local clients and grow their own businesses. Prior to

Tags: Google Penalty, Over-Optimization, Panda, Penguin|

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