Rajeev Ratra, Author at Arnima Design

Why You Absolutely Need a Mobile-Friendly Website

A mobile-friendly website is essential in this day and age.

We did a quick study and found that a large percentage (about 50%) of clients at Arnima Design still have older websites that are non-mobile device friendly.

We then checked outside their client base. We found that an even larger percentage (close to 65%) of websites were not mobile device friendly.

It is mid-2016 and the number of websites that are not mobile-friendly out there is actually quite surprising!

And here’s the kicker:

What we learned was that an astonishingly large number of people believe that they actually don’t need a mobile-friendly website!

Just to be clear, mobile devices include smart phones, tablets of all sizes and

Tags: responsive design, website design|

Why You Should Never Take Yelp Reviews Seriously

Some Background

One of our ex-clients from over 10 years ago (circa 2005) posted a negative review about our company on Yelp back in late 2014. The first reaction was one of dismay. How the heck did we end up with such a review, and that too on Yelp? We decided to let emotions settle down and after a few days, we sat back and re-analyzed the situation and decided that it was not as bad as it had initially seemed. After all, this review was a complete lie and we had more than enough proof in the form of emails dating back to 2004 that substantiate that. We also discussed the issue

7 Ways to Get the Most from Your Website

If you rely on inbound marketing, then your website is probably one of your main sources of leads and credibility for your business. And therefore, the right kind and amount of visitor traffic is essential for quality leads.

In this article, I will show you how to get the most from your website.

There are over 1.1 billion (and counting) websites on the Internet and for your website to be found, it has to appear in search engine results. And on relevant social channels. And mobile search. Oh, it also needs to mobile device friendly.

So what can you do to get your website in front of the right visitors?

Make it Mobile Device Friendly

First and

11 Lessons Learned When We Did Not Update Our Website for 3 Years

After two and a half years with the help of Sir Linksalot, we finally upgraded our website.

There are many reasons as to why we did not do it for soo long. Some valid. Some not.We learned some very harsh lessons and we wanted to share them.

During this time, we learned some very harsh lessons and we want to share them with you.

So, here goes…

What do you think happened when we did not update our website? Our rank dropped on all search engines. That was expected.

We lost a ton of traffic. That too was expected. Our inbound leads dried up. That, also, was no

Small Businesses That Get It Right On Pinterest

I’m sure by now you’ve at least heard of Pinterest. If not, feel free to zip on over to the site and I’ll see you in a few days after you’re done creating your holiday dinner menu for the next 5 years and completed redecorated your home 3 times over.

Pinterest Is a virtual bulletin board of all your favorite ideas and finds. Yes, it’s great for finding recipes, DIY projects, and the latest fashion trends, but companies are now jumping on to the Pinterest bandwagon. It’s a great way to showcase your company culture, products, research customer segments and increase brand recognition.

For small businesses, this can be especially difficult. In order to utilize Pinterest

Tags: Pinterest|

About Rajeev Ratra

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